Customers are the most important part of any business. And customers
today aren’t just looking for stellar products and offerings, they also want an
amazing service experience.

The stakes are high: 48% of customers who switched brands recently say
they did so for better customer service and 94% say good customer service
makes them more likely to make another purchase*. Buyers today want
personalized attention and they want their issues resolved quickly — with
83% of buyers expecting to solve complex problems by talking to one
person.